Our Team


Consistency and experience are two key features of the Fells management team that have been instrumental in making it one of the UK’s leading Fine Wine distributors.  The board has many years of experience in the Wines and Spirits industry and most members of the board have long service records with the company.  They are (front row, second from right) Steve Moody – Managing Director, (back row centre) Alan Campbell – Sales Director, (back row left) Simon Thorpe – Commercial Director, (back row right) Edward Thornton – Development Director, (front row, right) Nick Gurney – Finance Director, (front row, left) Mark Symonds – Marketing Director and (front row, second from left) Louise Rimes – Finance Controller.

Management Team

Steve Moody

Managing Director

Joined Fells in 1992 as General Sales Manager and was appointed to the Board in 1998. Previously held senior sales positions with Seagram. His earlier career was with the 3M company.

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Simon Thorpe MW

Commercial Director

Simon joined Fells with the other members of the Negociants UK team of which he had been Managing Director for 9 years. Prior to that he occupied various senior roles in Constellation, Western Wines and Waitrose during a 30 year career in the wine industry. As Commercial Director he is fortunate to oversee the distribution of some of the world’s finest wineries and is greatly looking forward to the challenges and joys which this entails. Simon passed his MW in 1997 and is a Trustee of the WSET in which he takes great pride.

Ed Thornton

Development Director

Joined Fells in 1989 and was appointed to the Board in 1998. A member of the Chartered Institute of Marketing. Responsible for Fells Gift Pack operation.

Alan Campbell

Sales Director

Joined Fells in March 2007, having previously held senior sales positions in Moet-Hennessey, Pernod Ricard, Allied Domecq and Seagram UK.

Nick Gurney

Finance and Administration Director

Nick is a qualified accountant who worked in the profession for nine years before moving into commerce, gaining experience in manufacturing and retail. He joined Fells in 2007 from a import and distribution company where he had held the post of Financial Director.

Mark Symonds

Associate Director – Marketing

BA Hons Economics – joined Fells in 1998 – previously held Marketing roles with Pernod Ricard, Allied Breweries and Kimberley Clark.

Louise Rimes

Finance Manager

BSc Hons Maths and Accounting & Finance, Member of the Chartered Institute of Management Accountants. Joined Fells in 1998 – previously held senior finance roles in retail.

  • Fine Wine Team

    Richard Girling

    Fine Wine Sales Manager

    WSET Diploma. Joined Fells in 1998 – Managed Fells’ On Trade division. Previously held sales role and pub/hotel management with Shepherd Neame Brewery, Kent.

    Ryan Hancock

    Fine Wine Sales Manager

    Ryan, who grew up in the Barossa Valley and Melbourne, holds a Science degree and an advanced wine and wine appreciation post graduate diploma. During the 18 years that he has been in the Wine Trade he has worked in a number of different sectors including Retail, Customer services and Account Management. Ryan lives in South West London and enjoys its exciting, dynamic, multi-cultural food and wine scene.


  • National Account Team

    Alastair Bennett

    Alastair’s interest in wine started with a summer job in a wine shop after finishing his ‘A’ Levels. He continued his introduction to wine throughout University with part-time work in Victoria Wine and Thresher.  After completing his Economics degree he went traveling and while in New Zealand secured employment with Montana Wines for that year’s harvest in their Gisborne winery. When back in the UK Alastair started his career proper with Corney & Barrow before moving to Allied Domecq Wines to take on a regional sales role.  With the takeover of Allied by Pernod an opportunity at Moet Hennessy presented itself where he worked in the National Accounts Team.  From here he moved to Fells and has been with the company since 2008 working with all the major national retailers in the off-trade team. Alastair holds the WSET Diploma Level 4.

    National Account Manager

    Trish Lorimer

    National Account Manager

    Trish started her career with Hotel du Vin whilst studying in York. After graduating, she spent a year working for PLB as a Supplier Implant in Morrison’s where she later accepted a role as Buyer and was recognised by The Groceras one of their Top New Talents in 2013. In 2014 she moved to Australia with Coles Liquor as Wine Sourcing Manager. On returning home, she joined Negociants UK as National Accounts Manager and is now pleased to be pursuing her passions for wine and multiple retail with Fells. Trish holds the WSET Diploma and is a WSET Nominated Educator. She is also a Judge at the International Wine Challenge.

    Richard Brockett

    National Account Manager

    Richard has over 12 years of commercial experience within UK FMGC sector, having previously held senior positions at Noble Foodsand Dorset Cerealsbefore moving into the wine industry with Freixenet. Much of Richard’s focus whilst working for these companies has been with the Multiple Grocers and Discounters, where he has developed an in-depth knowledge of both sectors. Richard, who has WSET Level 2 and Level 3, and an ambition to sit Level 4 Diploma, has a love of travel which has taken him to wineries & vineyards all over the world.

  • Regional Sales Team

    Andrew Forbes

    National Field Sales Manager

    Andrew Forbes is the National Sales Manager for John E Fells. Andrew caught the wine bug while working in a wine store during university. He joined Southcorp Wines in 1999 as a Regional Sales Representative based in Queensland. Over the next 9 years he occupied various roles including Key Account, National Account Management & Sales Management until joining Robert Oatley Vineyards in 2008 as Queensland Sales Manager. In 2011 Andrew followed his future wife to the United Kingdom, where he spent time with Wine Australia and a year with Matthew Clark prior to joining Negociants UK. Andrew leads both the London and Regional sales teams across the UK for Fells.

    Jonathan Hoad

    Regional Sales Manager

    Nick Sarsfield

    Regional Sales Manager

    Matthew Nutt

    Regional Sales Manager

    Scott Edge

    Regional Sales Manager – North

    Born and bred in Queensland, Scott joined the wine industry at the tender age of 19. Over the next ten years, he worked across retail sales, purchasing and hotel management, before establishing a distribution business in North Queensland for a collection of Australian and New Zealand wineries. An ambition to work in the UK presented itself in 2007 when Negociants UK appointed Scott as Sales Manager for the North of England. After three years, Scott moved to a Spanish winery, before returning to Negociants UK in 2014 to manage sales in the North of England, Scotland, Northern Ireland and Eire. Scott is our Regional Sales Manager for the North East England, Scotland & Northern Ireland.

    Leila Killoran

    Regional Sales Manager

    Leila joined Fells in October 2017 as Sales Manager for the North West. She had previously worked for Tanners and has over 8 years’ experience in the wine industry. Following her graduation, she moved to Southern Italy, where she spends her time working in numerous high-end restaurants learning the trade of a Sommelier. As a result, she has an in-depth knowledge of creating wine lists combined with a commercial awareness developed through working in field sales at Tanners. Having completed WSET Levels, 2 and 3, Leila will complete her Level 4 this year and is aiming to commence the prestigious Master of Wine in the summer of 2019. She is also a Full Judge at the International Wine and Spirits Competition. Away from wine, Killoran is a very competitive equestrienne and has won or been highly placed at some of the most prestigious horse shows in the country, including Horse of the Year, Olympia International and the Royal International Horse Show.

  • London Sales Team

    Diarmid O’Hara

    London On Trade Executive

    Yvonne Maberley

    London On Trade Executive

    Christophe Papis

    London On Trade Executive

    Christophe joined Fells on Tuesday 3rd January.  He has a strong empathy with the prestige On Trade in London having held various management positions for The Conran Group, and the position of Head Sommelier for The Bleeding Heart and The Don Restaurants. Since then he has worked for Bibendum wines, and more recently for Mentzendorff before joining Fells.   He brings with him a wealth of experience which will undoubtedly help in the development of our London Business.

    Kevin Barbagallo

    London On Trade Executive

    Kevin is a young Italian national that took up residence in London in 2013. He was initially the sommelier, and latterly the manager of Dalla Terrawine bar in Covent Garden, who is a Fells customer. Prior to moving to London, Kevin held down a number of sommelier and restaurant management roles including running his own family’s restaurant.  Kevin takes over from Charlotte Hugel who has returned to France to take an active role in the management of her family’s wine business.